Loretta Unveils New Product Image Movie and Visual Design

Haircare cosmetics brand Loretta has released its first new product in nine years, the “Grease Jelly.” IN FOCUS was in charge of the image movie and visual design. Centered around graphics that echo the warmth of the packaging design, the visuals capture moments of achieving ideal styling with Loretta and e...

Launch Film for Stock Trading App “Woodstock” Released

The stock trading app “Woodstock” offers a new investment experience that redefines conventional standards, featuring “completely zero commission” and 24-hour access to U.S. stock trading. IN FOCUS was in charge of the planning and production of the video accompanying the product launch of “Woodstock,” conveying the br...

Samty Releases Brand Film Featuring Dodgers Pitcher Yoshinobu Yamamoto

Samty Group, a company engaged in real estate planning and management, has released its new brand film featuring Yoshinobu Yamamoto, pitcher for the Dodgers and the brand’s official partner. IN FOCUS was in charge of the film’s direction. The shoot emphasized the tension, determination, and discipline behin...

AlphaTheta Releases Next-Generation DJ Player “CDJ-3000X”

AlphaTheta has released the next-generation professional DJ player CDJ-3000X, equipped with cloud and streaming support, in September 2025. IN FOCUS was in charge of the photo production and the creation of the product’s web page. AlphaTheta https://alphatheta.com/en/product/player/cdj-3000x/black/ CREDITS CREATI...

Launch of the Website for “THE HALL,” a New Space in Harajuku

“en one tokyo,” a creative agency centered on art, has opened a new pop-up space, “THE HALL,” along with the restaurant “THE TUNNEL,” at the commercial complex “Harajuku Quest” in Harajuku. IN FOCUS was in charge of designing and developing the website for THE HALL. To celebrate the opening, an installation and spatial...

LayerX, Provider of AI-Driven Services, Launches Renewed Recruitment Website

LayerX, whose mission is “Digitizing all economic activities,” offers a range of services, including the AI-powered back-office optimization suite “Bakuraku,” the enterprise-focused AI platform “Ai Workforce,” and fintech solutions. IN FOCUS was in charge of the web and video product...

Akatsuki’s Fan Community Support Service “CRAYON” Refreshes Its Website as Part of a Major Service Expansion

“CRAYON,” a platform that provides official app development services for the entertainment industry, has renewed its website in line with the expansion of its business domains. In addition to its existing fan community support services, “CRAYON” now offers promotion support and global marketing support, rolling out a n...

Blank Apparel Brand “United Athle” Unveils Its Spring/Summer 2026 Collection, Featuring a Collaboration with Kosuke Kawamura

With a concept centered on “a wide range of products and reliable quality,” blank apparel brand “United Athle,” known for its heavy-duty craftsmanship and over 90 years of history, particularly in T-shirts, has unveiled its Spring/Summer 2026 collection. As a special content, the brand collaborated with collage artist ...

Website Launched for “Grand Palace Hirosaki,” a Renovated Snack Bar Building Complex

Located in Hirosaki City, Aomori Prefecture, Grand Palace Hirosaki is a former Showa-era snack bar building transformed into a new multi-purpose complex. The facility features a rental theater, cafe & bar, hotel, offices, dance studio, private gym, and restaurants, introducing a new style of “snack-inspired&...

Brand Website Renewal for Fragrance Brand RISING WAVE

The long-selling “Free Series” from the men’s fragrance brand RISING WAVE, developed by FITS Corporation K.K, has been redesigned. While retaining its three signature scents, fresh Light Blue, Sunset Pink, and Coral White, the bottle design has evolved into a refined, rounded shape that fits comfortably in the hand. IN...

Spro, Expanding Content Through Video, Launches a Renewed Website

Spro, a creative studio working across video, graphics, web, and installations, has relaunched its website. The new site was produced by IN FOCUS. The redesign was aimed at clearly communicating Spro’s diverse fields of activity while leaving a strong impression of the company itself. On the top page, an interfac...

Service Website Launched for "Pompon!", a Document-Sharing Platform for the AI-Native Generation

“Pompon!” is a knowledge exploration platform powered by generative AI. With features such as high-precision page-level search, AI-powered automatic summaries, and integrations with Slack and Salesforce, the service enables users to quickly extract the information they need from internal documents. IN FOCUS...

Brand Website for GORA KADAN Now Live

Since its founding, “Gora Kadan” has continued to refine the aesthetics and spirit of Japanese hospitality in Hakone Gora district. Originally established as the former Kan-in no Miya imperial villa, they have undertaken a rebranding to share their philosophy and heritage more deeply with the world. IN FOCU...

Media Website Created for "The Update," a Talk Series Exploring the "Now" of Society

“The Update” is a podcast produced by Leave a Nest Knowledge. It is a talk series that explores the “now” of society through candid conversations with guests at the forefront, including researchers, business professionals, and government representatives. IN FOCUS was in charge of the website pro...