Rakuten Ichiba’s campaign film, “Outdoor Edition,” has been released. IN FOCUS was responsible for the direction of the film.
To create an atmosphere that felt as authentic as possible to the outdoors, we selected filming locations centered around a campsite and mountain trails. The production took place under conditions unique to the natural environment, including location scouting in strong winds and transporting equipment deep into the mountains.
CREDITS
DIRECTION : Youdai
DOP : Kohga Mori (BOWWOW)
UNDERWATER CINEMATOGRAPHY : Masaaki Chijmatsu (TAIL)
LIGHTING DIRECTION : Yusuke Nakazawa
PROP STYLING : Qaicodo
STYLING : Kasumi Kishi
HAIR & MAKE-UP : Ayaka Nakashima (Tent)
OFFLINE EDIT : Kazuki Yoshino (109)
ONLINE EDIT : Tatsuro Yokoyama (TRES)
COLOR GRADING : Yuta Hirabayashi (TREE Digital Studio)
AUDIO / SOUND EFFECT / MIX : Yasunori Suzuki (CHIKU CHIKU SOUND)
MUSIC PRODUCTION : Yusuke Uchiyama (Otoco)
LOCATION COORDINATION : Naoaki Tonsho (OWN)
CASTING : Junko Isogai (The Cast)
NARRATION : Takuji Takahashi
PRODUCTION MANAGEMENT : Kaibara Miruki, Nagito Kudo, Fumiya Okada, Kuniharu Ishihara, Kazunobu Torigoe
PRODUCE : Akinori Matsumoto, Masami Ouchi, Ryota Izumiya
PRODUCTION : TAIYO KIKAKU
CREATIVE DIRECTION : Tomoyuki Makita, Kohei Takagi
PLANNING : Fuka Yoshiba
ACCOUNT EXECUTIVE : Kenji Mukae, Kenshiro Shimazaki, Kyohei Sunami, Nao Izumi
CREATIVE AGENCY : HAKUHODO
CAST : Arata Kunieda, Asumi Kuronaga, Reishi Shimizu, Nozomi Tsunoda, Nanaho, Seiji Matsuyama, Mihoko Irie, Yasunari Narumi, Haruki Natsume, Shota Akiyama, Nanase Kono, Keisuke Kaisei, Risa Nogami, Makoto Kanai, Yuria Komatsu